According to the U.S. Department of Agriculture, organic farming has been the fastest growing segment of agriculture in the last decade. Each of the 50 states has farmland that is certified organic. A younger generation of farmers is embracing this trend, seeking a career that helps people and protects the environment. Though it's hard to get rich by organic farming, it is possible to earn a decent living. Does this Spark an idea?
Instructions
Develop Your Business
1. Get certified. The USDA organic designation allows you to market your products as organic. You can use a state or private entity to obtain certification. Find one that fits your needs and price range. After reviewing your application, the certifying agency will conduct a farm inspection. Keep in mind that non-approved substances must not be used for 3 years prior to first "organic" harvest.
2. Learn the business side of farming. Seek the advice of experienced farmers. Read the book "The Organic Farmer's Business Handbook" by Richard Wiswall. Washington State University offers an on-line degree in organic agriculture. This course will also teach marketing strategies for today's market.
3. Create a marketing plan. Develop business cards, brochures and a website. Offer services like on-line ordering, home delivery or direct buying at the farm.
Market Your Produce
4. Attend farmer's markets. Create a schedule to attend two or three, if not more, per week. Display your business cards and brochures. Develop personal relationships with buyers to encourage repeat business.
5. Offer to do farm tours and dinners. Advertise in your local paper. Approach community groups or schools in the area about hosting a field trip. Send a press release to food magazines or blog about your farm on websites for food lovers. Invite people to the farm for the day to see the operation. Serve a meal featuring your produce. Give visitors the opportunity to purchase produce.
6. Market your products to local grocery stores and restaurants. Offer to plant and produce plots specifically for their use. Most grocery stores and restaurants will require you to be USDA certified. Otherwise, they may ask you to sign an affidavit that you adhere to the National Organic Program regulations.
7. Look for other business opportunities. Create products like organic relishes and jellies made on the farm. Sell your seeds to the public or other farms.
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